Ries, Al.

The 22 immutable laws of branding : how to build a product or service into a world-class brand / The 11 immutable laws of internet branding. the twenty two immutable laws of branding : how to build a product or service into a world-class brand. Al Ries, Laura Ries. - New York : harperBusiness, 2002. - xvi, 255 p. ; 24 cm.

Bono: incluye the 11 immutable laws of internet branding. Incluye índice.

0060007737


Productos de marcas registradas --Administración.

HD69.B7 / R54 2002

Con tecnología Koha