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Número de registros utilizados en: 1

001 - CONTROL NUMBER

  • control field: 6280

003 - CONTROL NUMBER IDENTIFIER

  • control field: MX-MeUAM

005 - DATE AND TIME OF LATEST TRANSACTION

  • control field: 20170811130849.0

008 - FIXED-LENGTH DATA ELEMENTS

  • fixed length control field: 970410n| azannaabn |n aaa c

010 ## - LIBRARY OF CONGRESS CONTROL NUMBER

  • LC control number: no 97022626

035 ## - SYSTEM CONTROL NUMBER

  • System control number: (OCoLC)oca04315183

040 ## - CATALOGING SOURCE

  • Original cataloging agency: NdU
  • Language of cataloging: eng
  • Description conventions: rda
  • Transcribing agency: NdU
  • Modifying agency: PSt

100 1# - HEADING--PERSONAL NAME

  • Personal name: Ortinau, David J.

372 ## - FIELD OF ACTIVITY

  • Field of activity: Marketing
  • Source of term: lcsh

373 ## - ASSOCIATED GROUP

  • Associated group: University of South Florida
  • Associated group: Louisiana State University
  • Source of term: naf

374 ## - OCCUPATION

  • Occupation: College teachers
  • Source of term: lcsh

377 ## - ASSOCIATED LANGUAGE

  • Language code: eng

670 ## - SOURCE DATA FOUND

  • Source citation: Marketing, moving toward the 21st century, 1996:
  • Information found: title page (David J. Ortinau) page iv (University of South Florida)

670 ## - SOURCE DATA FOUND

  • Source citation: Essentials of marketing research, 2017:
  • Information found: title page (David J. Ortinau) page iv (professor of marketing at the University of South Florida; Ph.D. in marketing is from Louisiana State University)

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