TY - BOOK TI - Harvard business essentials: managing creativity and innovation T2 - The Harvard business essentials series SN - 1591391121 (alk. paper) AV - HD45 H37 2003 U1 - 658.5/14 21 PY - 2003/// CY - Boston, Mass. PB - Harvard Business School Press KW - Technological innovations KW - Management KW - New products KW - Creative ability KW - Inovaciones tecnológicas KW - Administración KW - Productos nuevos KW - Aptitud creadora N1 - Incluye referencias bibliográficas (p. 163-165) e índice; Types of innovation : several types on many fronts -- The S-curve : a concept and and its lessons -- Idea generation : opening the genie's bottle -- Recognizing opportunities : don't let the good ones slip by -- Moving innovation to market : will it fly? -- Creativity and creative groups : two keys to innovation -- Enhancing creativity : enriching the organization and workplace -- What leaders must do : making a difference UR - http://www.loc.gov/catdir/toc/ecip041/2003005543.html ER -