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Moore, Mike

Marketing multiplied : a real-world guide to channel marketing for beginners, practitioners, and executives / Mike Moore, Peter Thomas - 1st ed. - [Boston, Massachusetts], USA : Franklin Kennedy Press, 2018 - xii, 162 p. : il. ; 22 cm

Incluye referencias bibliográficas e índice.

ISBN: 9780999774816 (paperback)

Subjects--Topical Terms:
Marketing channels.
Canales de marketing.
Marketing.

LC Class. No.: HF5415.129 / M66 2018