Sales and marketing channels : how to build and manage distribution strategy /

Dent, Julian, 1957-

Sales and marketing channels : how to build and manage distribution strategy / Julian Dent, Michael White. - 3rd ed. - London ; New York : Kogan Page Limited, 2018 - xiii, 364 p. : gráficas ; 24 cm.

Incluye índice.

9780749482145


Canales de comercialización.
Planificación empresarial.

HF5415.129 / D45 2018

Con tecnología Koha