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Dodson, Ian,

The art of digital marketing : The Definitive Guide to Creating Strategic, Targeted, and Measurable Online Campaigns / Ian Dodson. - Hoboken , New Jersey : Wiley, 2016 - 385 p. : 26 cm.

Incluye referencias bibliográficas e índice

ISBN:

Subjects--Topical Terms:
Internet marketing.
Mercadeo por internet
Strategic planning.
Planificación estratégica

LC Class. No.: HF5415.1265 / D63 2016