Basic marketing /
McCarthy, Jerome E.
Basic marketing / E. Jerome McCarthy, Stanley J. Shapiro, William D. Perreault. - 4a. - Illinois, E.U.A. : IRWIN, 1986. - xv, 891 p. ; 25 cm.
0-256-03725-6
HF5415 / M22 1986
Basic marketing / E. Jerome McCarthy, Stanley J. Shapiro, William D. Perreault. - 4a. - Illinois, E.U.A. : IRWIN, 1986. - xv, 891 p. ; 25 cm.
0-256-03725-6
HF5415 / M22 1986
