MARC details
| 000 -LIDER |
|---|
| fixed length control field |
01294nam a22002537a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
MX-MeUAM |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20230217113553.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
220921s2022 mx fo | spa d |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
MX-MeUAM |
| Language of cataloging |
spa |
| Transcribing agency |
MX-MeUAM |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HD30.19 |
| Item number |
H47 2022 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| 9 (RLIN) |
27685 |
| Personal name |
Hernández Ibarra, Yannet |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
La publicidad en el sector médico de la ciudad de Tijuana. Un análisis de sus componentes |
| Medium |
[recurso electrónico] / |
| Statement of responsibility, etc. |
Yannet Hernández Ibarra ; director, Dr. José Gabriel Ruiz Andrade, codirector, Dr. Ricardo Verjan Quiñones |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc. |
Tijuana, Baja California, |
| Date of publication, distribution, etc. |
2022 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
Recurso en línea. (88 p.) : |
| Other physical details |
il. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Maestro en Administración |
| 502 ## - DISSERTATION NOTE |
|---|
| Dissertation note |
Tesis (Maestría) -- Universidad Autónoma de Baja California. Facultad de Turismo y Mercadotecnia, Tijuana, 2022. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Incluye referencias bibliográficas (p.88) |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Término temático o nombre geográfico como elemento de entrada |
Administración |
| Subdivisión de forma |
Tesis y disertaciones académicas. |
| Fuente del encabezamiento o término |
lemb |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Ruiz Andrade, José Gabriel |
| Relator term |
dir. |
| 9 (RLIN) |
21952 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Verján Quiñones, Ricardo |
| Relator term |
codir. |
| 9 (RLIN) |
24314 |
| 710 2# - ADDED ENTRY--CORPORATE NAME |
|---|
| Corporate name or jurisdiction name as entry element |
Universidad Autónoma de Baja California. |
| Subordinate unit |
Facultad de Turismo y Mercadotecnia |
| 9 (RLIN) |
21954 |
| 856 4# - ELECTRONIC LOCATION AND ACCESS |
|---|
| Public note |
Tesis Digital. |
| Uniform Resource Identifier |
https://drive.google.com/file/d/1Hs63A4UuxDmSUxGF0awGbrhgYEL2VoNB/view?usp=sharing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Tesis |
