MARC details
| 000 -LIDER |
|---|
| fixed length control field |
01307nam a22002537a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
MX-MeUAM |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20251201091058.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
251201s2025 mx ||||fo||d| 00| 0 spa d |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
MX-MeUAM |
| Language of cataloging |
spa |
| Transcribing agency |
MX-MeUAM |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415.1265 |
| Item number |
H47 2025 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| 9 (RLIN) |
41047 |
| Personal name |
Hernández González, Mariana |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Predicción del éxito de campañas en marketing digital utilizando Machine Learning : |
| Medium |
[recurso electrónico] |
| Remainder of title |
caso de estudio en Exe viviendas / |
| Statement of responsibility, etc. |
Mariana Hernández González |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc. |
Mexicali, Baja California. |
| Date of publication, distribution, etc. |
2025 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
1 recurso en línea, 60 p. ; |
| Other physical details |
gráficas |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Licenciatura en Inteligencia de Negocios |
| 502 ## - DISSERTATION NOTE |
|---|
| Dissertation note |
Tesis (Licenciatura) -- Universidad Autónoma de Baja California, Facultad de Ciencias Administrativas, Mexicali. 2025 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Incluye referencias bibliográficas |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Término temático o nombre geográfico como elemento de entrada |
Marketing en Internet |
| Subdivisión de forma |
Tesis y disertaciones académicas |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Término temático o nombre geográfico como elemento de entrada |
Mercadeo |
| Subdivisión de forma |
Tesis y disertaciones académicas |
| Fuente del encabezamiento o término |
lemb |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Término temático o nombre geográfico como elemento de entrada |
Marketing en Internet: software |
| Subdivisión de forma |
Tesis y disertaciones académicas |
| 710 2# - ADDED ENTRY--CORPORATE NAME |
|---|
| 9 (RLIN) |
3323 |
| Corporate name or jurisdiction name as entry element |
Universidad Autónoma de Baja California. |
| Subordinate unit |
Facultad de Ciencias Administrativas |
| 856 4# - ELECTRONIC LOCATION AND ACCESS |
|---|
| Uniform Resource Identifier |
https://drive.google.com/file/d/1Z83NyeTS-Knt2ivTWsGi_SNxIoezAQk2/view?usp=sharing |
| Public note |
tesis digital |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Tesis |
