Blattberg, Robert C., 1942- (Nombre personal)

His Sales promotion--concepts, methods, and strategies, 1990: CIP t.p. (Robert C. Blattberg; Univ. of Chicago) data sheet (b. 10/19/42)

LC data base, 10/18/89 (hdg.: Blattberg, Robert C., 1942- )

The Marketing information revolution, c1994: CIP t.p. (Robert C. Blattberg) data sheet (b. 1943)

Database marketing : analyzing and managing customers, 2008 : portada (Robert C. Blattberg)