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Neslin, Scott A., 1952- (Nombre personal)
Blattberg, R.C. Sales promotion--concepts, methods, and strategies, 1990: CIP t.p. (Scott A. Neslin; Dartmouth College) data sheet (b. 1952)
The history of marketing science, c2014: t.p. (Scott A. Neslin, Dartmouth College, USA) p. xx (Scott A. Neslin, Albert Wesley Frey Professor of Marketing at Tuck School of Business, Dartmouth College; he completed his PhD at MIT in 1978)
Database marketing analyzing and managing customers, 2008: portada (Scott A. Neslin)