Entrada Nombre personal

Número de registros utilizados en: 1

001 - CONTROL NUMBER

• control field: 34387

003 - CONTROL NUMBER IDENTIFIER

• control field: MX-MeUAM

005 - DATE AND TIME OF LATEST TRANSACTION

• control field: 20240522092831.0

008 - FIXED-LENGTH DATA ELEMENTS

• fixed length control field: 791016n| azannaabn |b aaa

010 ## - LIBRARY OF CONGRESS CONTROL NUMBER

• LC control number: n 79089154

035 ## - SYSTEM CONTROL NUMBER

• System control number: (OCoLC)oca00321529

040 ## - CATALOGING SOURCE

• Original cataloging agency: MX-MeUAM
• Language of cataloging: spa

046 ## - SPECIAL CODED DATES

• Birth date: 19380211

100 1# - HEADING--PERSONAL NAME

• Personal name: Aaker, David A.

370 ## - ASSOCIATED PLACE

• Associated country: United States
• Place of residence/headquarters: Berkeley (Calif.)
• Source of term: naf

372 ## - FIELD OF ACTIVITY

• Field of activity: Marketing--Management
• Source of term: lcsh

373 ## - ASSOCIATED GROUP

• Associated group: University of California, Berkeley

374 ## - OCCUPATION

• Occupation: autor

375 ## - GENDER

• Gender: masculino

377 ## - ASSOCIATED LANGUAGE

• Language code: spa

400 ## - SEE FROM TRACING--PERSONAL NAME

• Personal name: David A. Aaker

670 ## - SOURCE DATA FOUND

• Source citation: His Consumerism: search for the consumer interest, 1971.

670 ## - SOURCE DATA FOUND

• Source citation: Info. converted from 678, 2012-10-02
• Information found: (b. 2-11-38)

670 ## - SOURCE DATA FOUND

• Source citation: Strategic market management, 2005, ©2005:
• Information found: title page (David A. Aaker; Vice-chairman, Prophet, Professor Emeritus, University of California at Berkeley)

670 ## - SOURCE DATA FOUND

• Source citation: Managing Brand Equity, 1991:
• Information found: portada (David A. Aaker) autor