The lean startup [recurso electrónico] : how today's entrepreneurs use continuous innovation to create radically successful businesses / Eric Ries.
Tipo de material: TextoDetalles de publicación: New York : Crown Business, c2011Descripción: 1 online resourceISBN: 9780307887917 (electronic bk.); 030788791X (electronic bk.)Tema(s): New business enterprises | Consumers' preferences | Organizational effectiveness | Consumers' preferences | New business enterprises | Organizational effectiveness | BUSINESS & ECONOMICS / Industrial Management | BUSINESS & ECONOMICS / Management | BUSINESS & ECONOMICS / Management Science | BUSINESS & ECONOMICS / Organizational BehaviorGénero/Forma: Electronic books.Clasificación CDD: 658.1/1 Clasificación LoC:HD62.5 | .R545 2011Recursos en línea: Libro electrónico Resumen: "Most startups are built to fail. But those failures, according to entrepreneur Eric Ries, are preventable. Startups don't fail because of bad execution, or missed deadlines, or blown budgets. They fail because they are building something nobody wants. Whether they arise from someone's garage or are created within a mature Fortune 500 organization, new ventures, by definition, are designed to create new products or services under conditions of extreme uncertainly. Their primary mission is to find out what customers ultimately will buy. One of the central premises of The Lean Startup movement is what Ries calls "validated learning" about the customer. It is a way of getting continuous feedback from customers so that the company can shift directions or alter its plans inch by inch, minute by minute. Rather than creating an elaborate business plan and a product-centric approach, Lean Startup prizes testing your vision continuously with your customers and making constant adjustments"-- Provided by publisher.Tipo de ítem | Biblioteca actual | Colección | Signatura | Copia número | Estado | Fecha de vencimiento | Código de barras |
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Libro Electrónico | Biblioteca Electrónica | Colección de Libros Electrónicos | HD62.5 .R545 2011 (Browse shelf(Abre debajo)) | 1 | No para préstamo | 369555-2001 |
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HD58.9 .K43 2005 EB The ten faces of innovation | HD60 Transparency for sustainability in the food chain | HD61 .S888 2015 EB Process risk and reliability management | HD62.5 .R545 2011 The lean startup | HD69 .P75 Project management : | HD69 .P75 L488 2007 EB Fundamentals of project management | HD72 -88 Capital, Accumulation, and Money |
Includes bibliographical references and index.
"Most startups are built to fail. But those failures, according to entrepreneur Eric Ries, are preventable. Startups don't fail because of bad execution, or missed deadlines, or blown budgets. They fail because they are building something nobody wants. Whether they arise from someone's garage or are created within a mature Fortune 500 organization, new ventures, by definition, are designed to create new products or services under conditions of extreme uncertainly. Their primary mission is to find out what customers ultimately will buy. One of the central premises of The Lean Startup movement is what Ries calls "validated learning" about the customer. It is a way of getting continuous feedback from customers so that the company can shift directions or alter its plans inch by inch, minute by minute. Rather than creating an elaborate business plan and a product-centric approach, Lean Startup prizes testing your vision continuously with your customers and making constant adjustments"-- Provided by publisher.
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