Valuation of Network Effects in Software Markets [recurso electrónico] : A Complex Networks Approach / by Andreas Kemper.
Tipo de material: TextoSeries Contributions to Management ScienceEditor: Heidelberg : Physica-Verlag HD, 2010Descripción: XVII, 309 p. online resourceTipo de contenido: text Tipo de medio: computer Tipo de portador: online resourceISBN: 9783790823677Tema(s): Economics | Finance | Banks and banking | Economics/Management Science | Finance /Banking | Operations Research/Decision Theory | Statistical Physics, Dynamical Systems and Complexity | Quantitative Finance | Financial EconomicsFormatos físicos adicionales: Printed edition:: Sin títuloClasificación CDD: 657.8333 | 658.152 Clasificación LoC:HG1-9999HG4501-6051HG1501-HG3550Recursos en línea: Libro electrónicoTipo de ítem | Biblioteca actual | Colección | Signatura | Copia número | Estado | Fecha de vencimiento | Código de barras |
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Libro Electrónico | Biblioteca Electrónica | Colección de Libros Electrónicos | HG1 -9999 (Browse shelf(Abre debajo)) | 1 | No para préstamo | 377036-2001 |
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HG1 -9999 Financial Aspects in Energy | HG1 -9999 Asset Prices, Booms and Recessions | HG1 -9999 Financial Derivatives Modeling | HG1 -9999 Valuation of Network Effects in Software Markets | HG1 -9999 Resourcing Small and Medium Sized Enterprises | HG1 -9999 Risk Management in Credit Portfolios | HG1 -9999 Short Selling Activities and Convertible Bond Arbitrage |
Background and Motivation -- Valuation in Modern Software Markets -- Investment and Company Valuation -- Modern Software Markets -- Reconsideration of Valuation in Software Markets -- Modeling Network Effects in Software Markets -- Network Economics in Software Markets -- Customer-Equity Valuation in Software Markets -- Adoption and Diffusion Models for Software Markets -- Network Effects Valuation Framework For Software Markets -- Reconsideration of Network Effects in Software Markets -- Modeling Customer Networks from a Complex Networks Perspective -- Complex Networks Theory -- Complex Networks Adoption and Diffusion Simulator -- Complex Networks Analysis of Customer Networks -- Complex Networks Framework for Valuation in Software Markets -- Reconsideration of Complex Customer Networks in Software Markets -- Summary, Implications, Limitations, and Outlook -- Summary of Findings -- Implications of Results -- Research Limitations -- Research Outlook -- Executive Summary.
The customer base is an important value driver of software companies and a reliable prediction of its development is fundamental for investment decisions. A particularity in software markets is that an individual’s purchasing decision is often influenced by other users’ choices. Although such customer network effects are evident, their quantitative assessment remain elusive with conventional approaches. This book contributes to closing this gap by developing methods for measuring network effects and their implications for valuation in software markets. Based on the theory of complex networks the book reveals that such diffusion processes highly depend on structural properties of customer networks. Moreover, it depicts that such insights are contributions to improve the quality of valuations in software markets. But the implications of this research also comprise social and political aspects as they can be applied in order to prevent corporate failures in all network effect markets.
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