TY  - BOOK
AU  - Simchi-Levi,David
TI  - Operations rules: delivering customer value through flexible operations 
SN  - 9780262014748
AV  - HD38.5 S5514 2010
PY  - 2010///
CY  - Cambridge, Mass.
PB  - MIT Press
KW  - Logística en los negocios
KW  - lemb
KW  - Investigación operacional
KW  - Satisfacción del consumidor
KW  - Business logistics
KW  - Operations research
KW  - Consumer satisfaction
N1  - Incluye referencias bibliográficas e índice; The value of operations -- Operations strategy. From customer value to operations strategy -- Matching products, markets, and strategies -- Procurement and supply contracts as competitive weapons -- Risk mitigation strategies -- Rethinking the role of information technology -- Flexibility : the key enabler.  System flexibility -- Process flexibility -- Product design flexibility -- Emerging trends -- The effects of oil price volatility -- Doing well by doing good -- Barriers to success
ER  -