TY  - BOOK
AU  - Forrester,Chris
ED  - SpringerLink (Online service)
TI  - High Above: The untold story of Astra, Europe's leading satellite company 
SN  - 9783642120091
AV  - TK1-9971 
U1  - 621.382 23
PY  - 2011///
CY  - Berlin, Heidelberg
PB  - Springer Berlin Heidelberg, Imprint: Springer
KW  - Engineering
KW  - Geographical information systems
KW  - Astronautics
KW  - Engineering economy
KW  - Telecommunication
KW  - Communications Engineering, Networks
KW  - Aerospace Technology and Astronautics
KW  - Geographical Information Systems/Cartography
KW  - Engineering Economics, Organization, Logistics, Marketing
N1  - Our digital Age -- TV that 'Comes Alive' -- Location, Location, Location -- A Place in Space -- The Mouse that Roared -- Achieving the Breakthrough -- Astra: The name is very popular! -- Europe's Dish and Box Wars -- Astra Cracks the German Market -- Overcoming the Barrier -- Astra Adds Up for Canal+ -- Countdown to Launch -- The Brave Pioneers -- Did you own one of these? -- Satellites: The 'Early Birds' -- The Satellite Miracles -- Beyond the Shannon Limit -- The Future for the Box -- How on Earth? -- Hard Science or Science Fiction? -- The Astra Chronicles -- Acknowledgements -- Bibliography
N2  - Frequently it is suggested that the ‘golden age' of television was during the period 1950-1960. It is true that television almost ruined Hollywood's fortunes during this period. But if this was the authentic golden age, then it was an age of black and white, somewhat limited creativity, poor reception, lack of competition (except in the United States) and – by and large – public service broadcasting. However, if we take 1950 as a generic ‘starting point' for modern television broadcasting, then we talk about a kind of prehistoric stage of the medium – in which it remained for the best part of three decades. The younger days of broadcasting were the 1980s; the time when commercial television started on a large scale and, in this youth, was getting younger in terms of programming. Luxembourg-based SES Astra appeared on the scene at exactly this time. Astra was instrumental in the dramatic developments in television that we have witnessed since then. This is the story we want to tell in this book. Without satellite technology and the success of satellite reception, without the resulting mass-market penetration of television sets and general economic prosperity we would not have the necessary base ingredients to make the great leap forward into digital, into HDTV, 3D-television, and the prospects of Ultra High Definition now in sight
UR  - http://148.231.10.114:2048/login?url=http://link.springer.com/book/10.1007/978-3-642-12009-1
ER  -