New Developments in the Theory of Networks [recurso electrónico] : Franchising, Alliances and Cooperatives / edited by Mika Tuunanen, Josef Windsperger, Gérard Cliquet, George Hendrikse.
Tipo de material: TextoSeries Contributions to Management ScienceEditor: Heidelberg : Physica-Verlag HD : Imprint: Physica, 2011Descripción: XII, 372 p. online resourceTipo de contenido: text Tipo de medio: computer Tipo de portador: online resourceISBN: 9783790826159Tema(s): Economics | Industrial organization (Economic theory) | Marketing | Business planning | Entrepreneurship | Social sciences | Economics/Management Science | Organization/Planning | Marketing | Entrepreneurship | Industrial Organization | Social Sciences, generalFormatos físicos adicionales: Printed edition:: Sin títuloClasificación CDD: 658.1 Clasificación LoC:HD28-70Recursos en línea: Libro electrónicoTipo de ítem | Biblioteca actual | Colección | Signatura | Copia número | Estado | Fecha de vencimiento | Código de barras |
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Libro Electrónico | Biblioteca Electrónica | Colección de Libros Electrónicos | HD28 -70 (Browse shelf(Abre debajo)) | 1 | No para préstamo | 377058-2001 |
Part I: Franchising: Contract Design and Decision Rights; Incentives and Ownership Strategy; Strategy, Competition and Internationalization of Franchise Firms; Entrepreneurship and Franchising; Franchising and Regulation -- Part II: Alliances: Value Creation in Network Relationships; Organization of Innovation Through Alliances; Knowledge Management in Networks -- Part III: Cooperatives: Behaviorial Logics and Governance of Cooperatives.
The theory of networks aims at developing theoretical views on the design and management of alliances, franchise chains, licensing, joint ventures, cooperatives, and venture capital relations. The current trend in economics and management of networks is twofold: First there is a strong tendency toward application of theoretical approaches developed both in organizational economics, strategic management and organization theory. The second trend refers to the development of more integrative views on networks. Especially, combining organizational economics, strategic management and relational views on networks are very promising research directions. Starting from this status of research, the current book emphasizes network research as a theory-driven field by offering new perspectives on contract design, decision and ownership rights, value creation, knowledge management and the role of social capital in franchising networks, alliances and cooperatives.
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