000 | 01289cam a2200433 a 4500 | ||
---|---|---|---|
001 | u328809 | ||
003 | SIRSI | ||
005 | 20160812065722.0 | ||
008 | 110804s1999 enk gr 001 0 eng d | ||
010 | _a 98061886 | ||
020 | _a0761955178 | ||
020 | _a0761955186 | ||
040 |
_aUkGUS _cUkGUS _dUk _dDLC |
||
050 | 0 |
_aHF5415.32 _bR48 1999 |
|
245 | 0 | 0 |
_aResisting McDonaldization / _cedited by Barry Smart. |
260 |
_aLondon : _bSage, _c1999. |
||
300 |
_ax, 261 p. ; _c24 cm. |
||
504 | _aIncluye referencias bibliográficas e índice. | ||
650 | 7 |
_aComportamiento del consumidor. _2lemb |
|
650 | 7 |
_aFranquicias (Comercio minorista). _2lemb |
|
650 | 4 | _aMercadotecnia. | |
650 | 7 |
_aConsumo (Economía). _2lemb |
|
650 | 7 |
_aCapitalismo. _2lemb |
|
650 | 7 |
_aRestaurantes de comidas rápidas. _2lemb |
|
650 | 7 |
_aAdministración industrial. _2lemb |
|
650 | 0 | _aConsumer behavior. | |
650 | 0 | _aFranchises (Retail trade) | |
650 | 0 | _aMarketing. | |
650 | 0 | _aConsumption (Economics) | |
650 | 0 | _aCapitalism. | |
650 | 0 | _aFast food restaurants. | |
650 | 0 | _aIndustrial management. | |
610 | 1 | 0 | _aMcDonald's Corporation. |
700 | 1 | _aSmart, Barry. | |
596 | _a26 | ||
942 | _cLIBRO | ||
999 |
_c169658 _d169658 |