| 000 | 01870cam a2200481Ia 4500 | ||
|---|---|---|---|
| 001 | u369633 | ||
| 003 | SIRSI | ||
| 005 | 20160812080003.0 | ||
| 006 | m o d | ||
| 007 | cr cnu---unuuu | ||
| 008 | 100526s2010 njua ob 001 0 eng d | ||
| 040 |
_aNT _beng _cNT _dYDXCP _dIUL _dCDX _dTEFOD _dOCLCQ _dOCLCF |
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| 019 |
_a674688462 _a680052681 |
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| 020 | _a9780470609668 (electronic bk.) | ||
| 020 | _a0470609664 (electronic bk.) | ||
| 020 | _a9780470609798 (electronic bk.) | ||
| 020 | _a0470609796 (electronic bk.) | ||
| 020 | _z9780470598825 (hbp.) | ||
| 020 | _z0470598824 (hbp.) | ||
| 050 | 4 |
_aHF5415 _b.K68 2010eb |
|
| 082 | 0 | 4 |
_a658.8 _222 |
| 049 | _aMAIN | ||
| 100 | 1 | _aKotler, Philip. | |
| 245 | 1 | 0 |
_aMarketing 3.0 _h[recurso electrónico] : _bfrom products to customers to the human spirit / _cPhilip Kotler ; Hermawan Kartajaya, Iwan Setiawan. |
| 260 |
_aHoboken, N.J. : _bWiley, _cc2010. |
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| 300 |
_a1 online resource (xv, 188 p.) : _bill. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 588 | _aDescription based on print version record. | ||
| 650 | 0 | _aMarketing. | |
| 650 | 7 |
_aBUSINESS & ECONOMICS _xMarketing _xGeneral. _2bisacsh |
|
| 650 | 7 |
_aBUSINESS & ECONOMICS _xDistribution. _2bisacsh |
|
| 655 | 4 | _aElectronic books. | |
| 650 | 7 |
_aMarketing. _2fast _0(OCoLC)fst01010167 |
|
| 700 | 1 |
_aKartajaya, Hermawan, _d1947- |
|
| 700 | 1 | _aSetiawan, Iwan. | |
| 776 | 0 | 8 |
_iPrint version: _aKotler, Philip. _tMarketing 3.0. _dHoboken, N.J. : Wiley, c2010 _z9780470598825 _w(OCoLC)503640358 |
| 856 | 4 | 0 |
_zLibro electrónico _uhttp://148.231.10.114:2048/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&an=319520 |
| 596 | _a19 | ||
| 942 | _cLIBRO_ELEC | ||
| 999 |
_c197835 _d197835 |
||