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008 111220s2011 xxu| s |||| 0|eng d
020 _a9781430236788
_9978-1-4302-3678-8
040 _cMX-MeUAM
050 4 _aQA75.5-76.95
082 0 4 _a004
_223
100 1 _aThomas, Andrew R.
_eauthor.
245 1 0 _aSoft Landing
_h[recurso electrónico] :
_bAirline Industry Strategy, Service, and Safety /
_cby Andrew R. Thomas.
264 1 _aBerkeley, CA :
_bApress,
_c2011.
300 _aVII, 220 p.
_bonline resource.
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
347 _atext file
_bPDF
_2rda
520 _aSoft Landing: Airline Industry Strategy, Service, and Safety covers the immediate past, present, and future of the airline industry and its effects on consumers and the economy.  Aviation receives a disproportionate amount of news coverage in the popular press—not to mention chatter at cocktail parties and workplaces around the world. And why not? Aviation represents a sector of the U.S economy, for example, exceeded in size only by the real estate, healthcare, and automotive industries. Furthermore, hundreds of millions of people fly each year, including 80 million Americans.  So we all have airline stories—experiencing a delay and losing a business deal, spending a night or three in the airport, dealing with ornery airline personnel, losing money on airline stocks, or being involved in a near miss. (Or, as George Carlin more accurately put it, a “near hit.”)  But things might be on the upswing. Knocked to its knees by 9/11 and a decade of falling revenue and rising losses, the industry's “flying cheap” strategy and organizational efficiencies based partly on outsourcing have appear to have helped passengers and profitability return. As this book explains, we can look forward to better technology and infrastructure, speedier—and easier—travel, more effective and less invasive security measures, and more jobs in the air and on the ground. Turbulence is always a possibility. Rising fuel costs, economic uncertainty, and future terror attacks could cause tumult once again. Plus, airline companies intend to charge us extra for everything from the weight of our own bodies to use of the bathroom. But as the industry has discovered, we'll put up with that—and more—if we can make it to our destinations with bags intact and a smaller dent in our wallets. Soft Landing will: Sort out the promise and perils facing the airlines Analyze and articulate the potential impact of changes in the aviation industry on passengers, airports, governments, the global economy, and the airlines themselves Give airline passengers worldwide an idea of what's ahead when it comes to airline service, security, and technology
650 0 _aComputer science.
650 1 4 _aComputer Science.
650 2 4 _aComputer Science, general.
710 2 _aSpringerLink (Online service)
773 0 _tSpringer eBooks
776 0 8 _iPrinted edition:
_z9781430236771
856 4 0 _zLibro electrónico
_uhttp://148.231.10.114:2048/login?url=http://link.springer.com/book/10.1007/978-1-4302-3678-8
596 _a19
942 _cLIBRO_ELEC
999 _c198871
_d198871