| 000 | 00854cam a2200265 a 4500 | ||
|---|---|---|---|
| 999 |
_c235994 _d235993 |
||
| 001 | 4965313 | ||
| 003 | MX-MeUAM | ||
| 005 | 20190920162845.0 | ||
| 008 | 190920s1998 ilua gr 001 0 eng d | ||
| 020 | _a0844233552 | ||
| 020 | _a9780844233550 | ||
| 040 |
_aDLC _cDLC _dMX-MeUAM _eeng |
||
| 050 | 4 |
_aHF5438.5 _bS38 1998 |
|
| 100 | 1 | _aSchultz, Don E. | |
| 245 | 1 | 0 |
_aSales promotion essentials : _bthe 10 basic sales promotion techniques... and how to use them / _cDon E. Schultz ; William A. Robinson ; Lisa A. Petrison. |
| 250 | _a3rd ed. | ||
| 260 |
_aLincolnwood : _bNTC Business Books, _c1998 |
||
| 300 |
_a231 p. : _bil. ; _c24 cm. |
||
| 504 | _aIncluye indice. | ||
| 650 | 0 | _aSales promotion. | |
| 650 | 7 | _aPromoción de ventas | |
| 700 | 1 |
_aRobinson, William A., _d1926- _ecoaut. |
|
| 700 | 1 |
_aPetrison, Lisa. _ecoaut. |
|
| 942 | _cLIBRO | ||