| 000 | 01238cam a2200337 i 4500 | ||
|---|---|---|---|
| 001 | Rebiun32212853 | ||
| 003 | MX-MeUAM | ||
| 005 | 20240919075259.0 | ||
| 008 | 230606s2022 enka frb 001 0 eng d | ||
| 020 | _a9781292400969 (print) | ||
| 020 | _z9781292400990 (PDF) | ||
| 020 | _z97812924001003 (ePub) | ||
| 040 |
_aES-BaURL _bspa _cMX-MeUAM |
||
| 050 | 4 |
_aHF5415.1265 _bC43 2022 |
|
| 100 | 1 |
_aChaffey, Dave, _d1963- _96737 |
|
| 245 | 1 | 0 |
_aDigital marketing / _cDave Chaffey, Fiona Ellis-Chadwick _b |
| 246 | 3 | 0 | _aStrategy, implementation and practice. |
| 250 | _a8th ed. | ||
| 260 |
_aHarlow, England : _bPearson, _c2022 |
||
| 300 |
_axxv, 534 p. : _bil., col., ; _c27 cm |
||
| 504 | _aIncluye referencias bibliográficas e índice. | ||
| 590 | _aCveAsig: 39054; 38976; 41514; | ||
| 590 | _aProgEdu: 10005; 79504; 70010; 40005; 10009; 79515; 40008; 10002; 79502; 70016; 40006; 28003; 28002; 10004; 28057; 50057; 10057; 40057; 79557; 10004; 70057; | ||
| 590 | _aAresCon: ADMINISTRATIVAS; | ||
| 650 | 0 | _aInternet marketing. | |
| 650 | 0 | _aStrategic planning. | |
| 650 | 4 | _aMarketing en Internet. | |
| 650 | 4 | _aPlanificación estratégica. | |
| 700 | 1 |
_aEllis-Chadwick, Fiona _ecoaut. _96736 |
|
| 942 | _cLIBRO | ||
| 999 |
_c254024 _d254023 |
||