000 00709nam a2200229 u 4500
001 Rebiun27580424
003 MX-MeUAM
005 20230608145224.0
008 230605s2020 xxk fr 000 0 eng d
020 _a9781788978538
040 _aUGR
_bspa
_cMX-MeUAM
050 4 _aHF1416
_bH35 2020
245 0 0 _aHandbook on cross-cultural marketing /
_cGlen H. Brodowsky, Camille P. Schuster, editores.
260 _aCheltenham :
_bEdward Elgar publishing Inc.,
_c2020
300 _a284 p. ;
_c25 cm.
500 _aIncluye índice.
650 4 _2Marketing
650 7 _2lemb
_aMercadeo
_vInternacional
700 1 _aBrodowsky, Glen H.,
_eed.
700 1 _aSchuster, Camille P.,
_eed.
942 _cLIBRO
999 _c254043
_d254042