000 00785nam a22002537a 4500
003 MX-MeUAM
005 20240920114241.0
008 240418s2020 xxu fr 00| 0 eng d
020 _a9780578686868
040 _bspa
_cMX-MeUAM
050 4 _aHF5415.1265
_bM374 2022
100 1 _933652
_aMarchetti, Karen J.
245 1 4 _aThe results obsession :
_bROI-focused digital strategies to transform marketing /
_cMarchetti, K. J.
250 _a1a ed.
260 _aUnited States of America :
_bResponse FX,
_c2022
300 _axiv, 379 p. ;
_c23 cm.
500 _aIncluye índice.
590 _aCveAsig: 40371; 40389;
590 _aProgEdu: 28002;
590 _aAresCon: ADMINISTRATIVAS
650 4 _aMarketing.
650 4 _2lemb
_aMercadeo por internet.
942 _cLIBRO
999 _c255050
_d255049