000 01088nam a22003137a 4500
003 MX-MeUAM
005 20240920132803.0
008 240527s2021 xxkad fr 000 0deng d
020 _a9781788602518 (print)
020 _a9781788602501 (epub)
020 _a9781788602495 (mobi)
040 _bspa
_cMX-MeUAM
050 4 _aHF5415.1263
_bC38 2021
100 1 _934529
_aCash, Paul
245 1 0 _aHumanizing B2B :
_bthe new truth in marketing that will transform your brand and your sales /
_cPaul Cash, James Trezona
250 _a1st ed.
260 _aGreat Britain, United Kingdom :
_bPractical Inspiration Publishing,
_c2021
300 _aix, 202 p. :
_bil., gráficas ;
_c22 cm.
504 _aIncluye referencias bibliográficas.
590 _aCveAsig: 40398;
590 _aProgEdu: 28002;
590 _aAresCon: ADMINISTRATIVAS
650 0 _aIndustrial marketing.
650 0 _aIndustrial marketing
_xManagement.
650 4 _aMarketing industrial.
650 4 _aMarketing industrial
_xGestión.
700 1 _934530
_aTrezona, James
_ecoaut.
942 _cLIBRO
999 _c255168
_d255167