| 000 | 00913nam a22002897a 4500 | ||
|---|---|---|---|
| 003 | MX-MeUAM | ||
| 005 | 20240920132849.0 | ||
| 008 | 231213s2023 xxkad fr 001 0 eng d | ||
| 020 | _a9781398610170 | ||
| 020 | _a9781398610194 | ||
| 020 | _a9781398610187 | ||
| 040 |
_aMX-MeUAM _bspa _cMX-MeUAM |
||
| 050 | 4 |
_aHF5415.1265 _bH352 2023 |
|
| 100 | 1 |
_931631 _aHall, Simon |
|
| 245 | 1 | 0 |
_aB2B digital marketing strategy : _bhow to use new frameworks and models to achieve growth / _cSimon Hall |
| 250 | _a2a ed. | ||
| 260 |
_aLondon, UK : _bKogan Page, _c2023 |
||
| 300 |
_axvii, 376 p. : _bil., gráficas ; _c24 cm. |
||
| 504 | _aIncluye referencias bibliográficas e índice | ||
| 590 | _aCveAsig: 40398; | ||
| 590 | _aProgEdu: 28002; | ||
| 590 | _aAresCon: ADMINISTRATIVAS | ||
| 650 | 4 | _aMarketing en Internet | |
| 650 | 4 | _aTelemercadeo | |
| 650 | 4 | _aSitios web: marketing | |
| 942 | _cLIBRO | ||
| 999 |
_c255170 _d255169 |
||