000 | 00454nam a22001337a 4500 | ||
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005 | 20240919121400.0 | ||
020 | _a9783834961693 | ||
245 |
_aContingency Factors of Marketing-Mix Standardization: German Consumer Goods Companies in Central and Eastern Europe / _cRoxana Codita |
||
260 |
_bSpringer Science & Business Media, _c2011 |
||
590 | _aCveAsig: 40097; | ||
590 | _aProgEdu: 33202; | ||
590 | _aAresCon: INGENIERÍA.TECNOLOGÍA; | ||
999 |
_c256994 _d256993 |
||
942 | _6_ |