| 000 | 00801nam a22002297a 4500 | ||
|---|---|---|---|
| 003 | MX-MeUAM | ||
| 005 | 20231206081907.0 | ||
| 008 | 231206s2012 nyud fr 001 0 eng d | ||
| 020 | _a9781591843030 | ||
| 020 | _a9781591845331 | ||
| 040 |
_aMX-MeUAM _bspa _cMX-MeUAM |
||
| 050 | 4 |
_aHF5415 _bG63 2012 |
|
| 100 | 1 |
_931367 _aGodin, Seth |
|
| 245 | 1 | 0 |
_aAll marketers are liars : _bthe underground classic that explains how marketing really works-and why authenticity is the best marketing of all / _cSeth Godin |
| 260 |
_aNew York, NY : _bPortafolio/Penguin _c2012 |
||
| 300 |
_a220 p. : _bgráficas ; _c18 cm. |
||
| 504 | _aIncluye índice | ||
| 650 | 4 | _aMarketing | |
| 650 | 4 | _aOrganizaciones sin fines de lucro: marketing | |
| 650 | 7 |
_aInvestigación de mercados _2lemb |
|
| 942 | _cLIBRO | ||
| 999 |
_c259005 _d259004 |
||