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001 978-3-031-39626-7
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005 20240207153537.0
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008 230904s2023 sz | s |||| 0|eng d
020 _a9783031396267
_9978-3-031-39626-7
050 4 _aQ342
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_2bicssc
072 7 _aTEC009000
_2bisacsh
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082 0 4 _a006.3
_223
100 1 _aTaherdoost, Hamed.
_eauthor.
_4aut
_4http://id.loc.gov/vocabulary/relators/aut
245 1 0 _aE-Business Essentials
_h[electronic resource] :
_bBuilding a Successful Online Enterprise /
_cby Hamed Taherdoost.
250 _a1st ed. 2023.
264 1 _aCham :
_bSpringer Nature Switzerland :
_bImprint: Springer,
_c2023.
300 _aXVII, 445 p. 52 illus., 50 illus. in color.
_bonline resource.
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
347 _atext file
_bPDF
_2rda
490 1 _aEAI/Springer Innovations in Communication and Computing,
_x2522-8609
500 _aAcceso multiusuario
505 0 _aChapter 1. Introduction to E-Business -- Chapter 2. E-Business Models & Strategies -- Chapter 3. E-environment -- Chapter 4. Evolution and Applications of the Internet in E-business -- Chapter 5. E-Business Security and Control -- Chapter 6. Billing and Payment Systems -- Chapter 7. Supply Chain Management in E-Business -- Chapter 8. E-Procurement -- Chapter 9. Digital Marketing -- Chapter 10. Customer Relationship Management -- Chapter 11. Business Intelligence -- Chapter 12. E-Business Adoption -- Chapter 13. Change Management -- Chapter 14. Analysis and Performance Measurement in E-Business -- Chapter 15. Legal, Regulatory, and Ethics in E-business.
520 _aThis textbook presents comprehensive treatment of the e-business environment and the tools and strategies necessary for success in the digital realm. The author covers a wide range of e-business-related topics, such as e-environment, e-business security, billing and payment systems, supply chain management, digital marketing, customer relationship management, business intelligence, e-business adoption, change management, performance measurement, legal, and regulatory. The book focuses on the ethical and legal issues of e-business and offers practical advice for establishing and maintaining successful e-business operations. The book also discusses the challenges of keeping up with swiftly evolving technology and the ever-changing internet landscape, including online transactions, data security, and administration. The author seeks to advance e-business research and practice by providing a comprehensive and up-to-date overview of the field. The author includes case studies that span various industries and companies, from small startups to large corporations, providing readers with a diverse and practical perspective on e-business. Covers fundamental topics needed to comprehend e-business, from systems, to security, to ethics; Includes case studies to help readers understand how to implement e-business concepts and strategies; Stresses the significance of performance measurement in e-business, giving tools to assess e-business performance.
541 _fUABC ;
_cPerpetuidad
650 0 _aComputational intelligence.
650 0 _aElectronic commerce.
650 0 _aComputer networks .
650 1 4 _aComputational Intelligence.
650 2 4 _ae-Commerce and e-Business.
650 2 4 _aComputer Communication Networks.
710 2 _aSpringerLink (Online service)
773 0 _tSpringer Nature eBook
776 0 8 _iPrinted edition:
_z9783031396250
776 0 8 _iPrinted edition:
_z9783031396274
776 0 8 _iPrinted edition:
_z9783031396281
830 0 _aEAI/Springer Innovations in Communication and Computing,
_x2522-8609
856 4 0 _zLibro electrónico
_uhttp://libcon.rec.uabc.mx:2048/login?url=https://doi.org/10.1007/978-3-031-39626-7
912 _aZDB-2-INR
912 _aZDB-2-SXIT
942 _cLIBRO_ELEC
999 _c261222
_d261221