000 02167cam a2200277 i 4500
001 21595915
003 MX-MeUAM
005 20241204060553.0
008 241203s2021 nyua fr 001 0 eng d
020 _a9781616899776
020 _a9781616899721
040 _aYDX
_bspa
_cYDX
_dBDX
_dCDX
_dOCLCO
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_dS1C
_dEAU
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_dMX-MeUAM
050 4 _aNC997
_bA33 2021
100 1 _aAdams, Sean
_917946
245 1 0 _aHow design makes us think /
_cSean Adams.
246 3 4 _aHow design makes us think :
_band feel and do things
260 _aHudson, New York :
_bPrinceton Architectural Press,
_c2021.
300 _a256 p. :
_bil (principalmente col.) ;
_c25 cm.
500 _aIncluye índice.
520 _a"In hundreds of case studies across design disciplines, and using accessible language, AIGA medalist Sean Adams demonstrates the overt and covert techniques expert graphic designers use to engender a reaction in their audience"-- Provided by publisher.
520 _a"From posters to cars, design is everywhere. While we often discuss the aesthetics of design, we don't always dig deeper to unearth the ways design can overtly, and covertly, convince us of a certain way of thinking. How Design Makes Us Think collects hundreds of examples across graphic design, product design, industrial design, and architecture to illustrate how design can inspire, provoke, amuse, anger, or reassure us. Graphic designer Sean Adams walks us through the power of design to attract attention and convey meaning. The book delves into the sociological, psychological, and historical reasons for our responses to design, offering practitioners and clients alike a new appreciation of their responsibility to create design with the best intentions. How Design Makes Us Think is an essential read for designers, advertisers, marketing professionals, and anyone who wants to understand how the design around us makes us think, feel, and do things."--Google Books viewed Apr. 19, 2021.
650 7 _aArtes gráficas
_xtécnicas.
_2lemb
650 4 _aArtes gráficas
_xPsicología.
650 7 _aComunicación visual.
_2lemb
942 _cLIBRO
999 _c270277
_d270276