000 | 00720cam a2200229 4500 | ||
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999 |
_c74096 _d74096 |
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001 | u217456 | ||
003 | MX-MeUAM | ||
005 | 20220804134325.0 | ||
008 | 020807b2000 r spa | ||
020 | _a9702400724 | ||
040 |
_cMX-MeUAM _bspa |
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041 | 1 | _aspa | |
050 | 4 |
_aHF5415.1265 _bB5818 2000 |
|
100 | 1 |
_aBishop, Bill, _d1957-. |
|
245 | 1 | 0 |
_aMarketing estrategico para la era digital / _cBill Bishop ; traduccion Jose Manuel Salazar Palacios. |
260 |
_aMexico : _bCECSA, _c2000. |
||
300 |
_axvi, 227 p. ; _c 23 cm. |
||
500 | _aTraducido de: Strategic marketing for the digital age. | ||
690 | _aInternet, Mercadotecnia en. | ||
700 | 1 | _aSalazar Palacios, Jose Manuel, tr. | |
942 | _cLIBRO |