000 | 00582cam a2200217 4500 | ||
---|---|---|---|
001 | u226253 | ||
003 | SIRSI | ||
008 | 900307b19641964 ad r eng | ||
040 | _cMX-MeUAM | ||
041 | 1 | _aeng | |
050 | 4 |
_aHF5415 _bC85 |
|
100 | 1 | _aCundiff, Edward W. | |
245 | 1 | 0 |
_aBasic marketing : _bconcepts, environment and decisions / _cEdward W. Cundiff, Richard R. Still. |
260 | _c1964. | ||
300 |
_axiv, 576 p. ; _c 24 cm. |
||
504 | _aIncluye bibliografia. | ||
690 | _aMercadotecnia. | ||
700 | 1 |
_aStill, Richard Ralph, _d1921-. |
|
596 | _a2 | ||
942 | _cLIBRO | ||
999 |
_c82307 _d82307 |