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Entrada Nombre personal
Número de registros utilizados en: 1
001 - CONTROL NUMBER
- control field: 31499
003 - CONTROL NUMBER IDENTIFIER
- control field: MX-MeUAM
005 - DATE AND TIME OF LATEST TRANSACTION
- control field: 20231211090259.0
008 - FIXED-LENGTH DATA ELEMENTS
- fixed length control field: 891030n| azannaabn |n aaa
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
- LC control number: n 88246556
035 ## - SYSTEM CONTROL NUMBER
- System control number: (OCoLC)oca02625893
040 ## - CATALOGING SOURCE
- Original cataloging agency: MX-MeUAM
- Language of cataloging: eng
- Transcribing agency: MX-MeUAM
- Description conventions: rda
046 ## - SPECIAL CODED DATES
- Birth date: 1952
100 1# - HEADING--PERSONAL NAME
- Personal name: Neslin, Scott A.,
- Dates associated with a name: 1952-
372 ## - FIELD OF ACTIVITY
- Field of activity: Marketing
- Source of term: lcsh
373 ## - ASSOCIATED GROUP
- Associated group: Dartmouth College
- Source of term: naf
374 ## - OCCUPATION
- Occupation: College teachers
- Source of term: lcsh
375 ## - GENDER
- Gender: male
670 ## - SOURCE DATA FOUND
- Source citation: Blattberg, R.C. Sales promotion--concepts, methods, and strategies, 1990:
- Information found: CIP t.p. (Scott A. Neslin; Dartmouth College) data sheet (b. 1952)
670 ## - SOURCE DATA FOUND
- Source citation: The history of marketing science, c2014:
- Information found: t.p. (Scott A. Neslin, Dartmouth College, USA) p. xx (Scott A. Neslin, Albert Wesley Frey Professor of Marketing at Tuck School of Business, Dartmouth College; he completed his PhD at MIT in 1978)
670 ## - SOURCE DATA FOUND
- Source citation: Database marketing analyzing and managing customers, 2008:
- Information found: portada (Scott A. Neslin)