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Número de registros utilizados en: 1

001 - CONTROL NUMBER

  • control field: 31499

003 - CONTROL NUMBER IDENTIFIER

  • control field: MX-MeUAM

005 - DATE AND TIME OF LATEST TRANSACTION

  • control field: 20231211090259.0

008 - FIXED-LENGTH DATA ELEMENTS

  • fixed length control field: 891030n| azannaabn |n aaa

010 ## - LIBRARY OF CONGRESS CONTROL NUMBER

  • LC control number: n 88246556

035 ## - SYSTEM CONTROL NUMBER

  • System control number: (OCoLC)oca02625893

040 ## - CATALOGING SOURCE

  • Original cataloging agency: MX-MeUAM
  • Language of cataloging: eng
  • Transcribing agency: MX-MeUAM
  • Description conventions: rda

046 ## - SPECIAL CODED DATES

  • Birth date: 1952

100 1# - HEADING--PERSONAL NAME

  • Personal name: Neslin, Scott A.,
  • Dates associated with a name: 1952-

372 ## - FIELD OF ACTIVITY

  • Field of activity: Marketing
  • Source of term: lcsh

373 ## - ASSOCIATED GROUP

  • Associated group: Dartmouth College
  • Source of term: naf

374 ## - OCCUPATION

  • Occupation: College teachers
  • Source of term: lcsh

375 ## - GENDER

  • Gender: male

670 ## - SOURCE DATA FOUND

  • Source citation: Blattberg, R.C. Sales promotion--concepts, methods, and strategies, 1990:
  • Information found: CIP t.p. (Scott A. Neslin; Dartmouth College) data sheet (b. 1952)

670 ## - SOURCE DATA FOUND

  • Source citation: The history of marketing science, c2014:
  • Information found: t.p. (Scott A. Neslin, Dartmouth College, USA) p. xx (Scott A. Neslin, Albert Wesley Frey Professor of Marketing at Tuck School of Business, Dartmouth College; he completed his PhD at MIT in 1978)

670 ## - SOURCE DATA FOUND

  • Source citation: Database marketing analyzing and managing customers, 2008:
  • Information found: portada (Scott A. Neslin)

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